Setting up a high-converting sales funnel on WarriorPlus is a multi-step process that involves creating individual products and then linking them together into an “Offer”.


Step 1: Create Your Individual Products

Before you can build a funnel, you must create each item (Front-End, Upsells, and Downsells) as a standalone product.

  1. Log in and navigate to the Vendor dropdown, then select Products.
  2. Click the + New Product button.
  3. Fill out the five mandatory tabs:
    • General: Add your product name, image, category, and a brief description.
    • Product Access: Provide the delivery URL (where customers go after purchase) or upload a file.
    • Pricing: Set your price and choose your payment processor (PayPal or Stripe).
    • Support Details: Enter an email address or URL for customer inquiries.
    • Disclosures: Confirm your ownership of the product and set its status.
  4. Repeat this for every product in your funnel (e.g., your $17 main product and your $47 upsell).

Step 2: Create a New “Offer”

On WarriorPlus, products are not sold individually; they must be attached to an “Offer” to activate the sales funnel.

  1. Go to the Vendor menu and select Offers.
  2. Click + New Offer and enter your main launch details, such as the Offer Name and a summary for affiliates.
  3. Choose your Main Page URL, which is the primary sales page for your front-end product.

Step 3: Link Your Products into a Funnel

Now you will map out the customer journey by connecting your products.

  1. Inside your new Offer, look for the Add Product button in the funnel map section.
  2. Add your Front-End (FE) product first.
  3. Next to the FE product, click the icons to add an Upsell or Downsell.
  4. Select the corresponding products you created in Step 1 for these slots.
  5. Enter the Sales Page URLs for each upsell so the system knows where to send customers who just bought the previous item.

Step 4: Configure Affiliate Commissions

Affiliates promote the entire offer, not just one product, so you must set the payout for the whole funnel.

  1. In the Offer settings, set a Default Commission Rate (50%โ€“75% is standard for digital products).
  2. Decide between Auto or Manual approval for affiliates who request to promote your launch.

Step 5: Test Your Funnel

Always verify that your redirects are working correctly before going live.

  1. On your Offer page, click the Settings button and select Test Purchase.
  2. Pro Tip: Temporarily set your product prices to $1.00 to minimize costs while testing the full checkout flow.